Jewellery enhances a woman’s beauty and its endorsement does the same to her financial status. That’s the reason when it comes to endorsing a jewellery brand, Bollywood actresses are arch rivals. And the list is growing day by day.

The latest on the list is actresses Kareena Kapoor who has been announced as the new brand ambassador for Gitanjali.

Before Kareena, actresses Kajol did the same for Asmi. In the television commercial, she wore a Manish Malhotra creation and played the crystal gazer.

Bollywood’s sex symbol Bipasha Basu also has lent a refreshing look to the Gitanjali brand when she was appointed as the brand ambassador.

When jewellery brand Nakshatra decided to target young, trendy and fashionable woman, none other than Katrina Kaif fit their scheme of things.

Actress Sonam Kapoor was perhaps the youngest entry into the jewellery endorsement competition. While endorsing a brand she said that she endorsed only those products, she has faith in.

Actress Priety Zinta has too competed with many other actresses for jewelery endorsement and she has got her own share in it. Her demeanor has always been a key factor in bagging good products for her.

Jewellery endorsement comes natural to actress Sameera Readdy who says that she is a big fan of heavy jewellery. She too is in the league of the golden girls of Bollywood.

Post marriage, Karishma Kapoor, though took a break from her film career, yet the actress didn’t want to lag behind when it came to striking gold. She too endorsed a jewellery brand.