This Article is From Jun 25, 2013

Anurag Kashyap: Indian audience finds festival films boring

 Anurag Kashyap: Indian audience finds festival films boring

Anurag Kashyap says it is a challenge to draw the audience's attention to festival films

Highlights

  • Filmmaker Anurag Kashyap feels that audience and exhibitors in India believe that the films going to festivals are boring.
  • "In India, there is a psychological problem that movies going to film festivals are boring. It is a problem with exhibitors. Even I had a problem (releasing movies)... Every filmmaker has his own struggle. We are finding solutions on our own. Everyone has to work towards it," Anurag told reporters here yesterday at an event.
  • The director's Murabba was part of Bombay Talkies, an anthology of four short films screened at the Cannes festival this year, as tribute to 100 years of Indian cinema. Anurag feels these kind of films encourage those backing the project.
  • "It gives encouragement to distributors and exhibitors with a film like Bombay Talkies," he said. Now, Anurag has co-produced five short films titled Shorts with Viacom 18 and they have been released on You Tube.
  • "In this case, we had the material and we released it online. But this is our first effort to put it out this way," he said.
  • "The screens are increasing and the duration of films is lessening. I guess short films have a bright future... The advantage is budget...At least good films are releasing," he said.
  • Meanwhile, Anurag seems quite excited about his next directorial venture Bombay Velvet. Karan Johar will be seen playing a villain in the period-drama.
  • "We will start shooting next month. Karan has already lost ten kilos. He is on a spree of losing more," he said. The film is set against the backdrop of love, greed, violence and Jazz...it tells the story of how Bombay became a metropolis. Historian Gyan Prakash's book 'Mumbai Fables' forms the basis of the movie.
  • Ranbir and Anushka Sharma play lovers whose lives intermingle with the evolution of Bombay, through the 50s to early 70s.
Mumbai: Filmmaker Anurag Kashyap feels thataudience and exhibitors in India believe that the films goingto festivals are boring.

"In India, there is a psychological problem that moviesgoing to film festivals are boring. It is a problem withexhibitors. Even I had a problem (releasing movies)... Everyfilmmaker has his own struggle. We are finding solutions onour own. Everyone has to work towards it," Anurag toldreporters here yesterday at an event.

The director's Murabba was part of Bombay Talkies,an anthology of four short films screened at the Cannesfestival this year, as tribute to 100 years of Indian cinema.Anurag feels these kind of films encourage those backingthe project.

"It gives encouragement to distributors and exhibitorswith a film like Bombay Talkies," he said. Now, Anurag has co-produced five short films titledShorts with Viacom 18 and they have been released on YouTube.

"In this case, we had the material and we released itonline. But this is our first effort to put it out this way,"he said.

"The screens are increasing and the duration of films islessening. I guess short films have a bright future... Theadvantage is budget...At least good films are releasing," hesaid.

Meanwhile, Anurag seems quite excited about his nextdirectorial venture Bombay Velvet. Karan Johar will be seenplaying a villain in the period-drama.

"We will start shooting next month. Karan has alreadylost ten kilos. He is on a spree of losing more," he said. The film is set against the backdrop of love, greed,violence and Jazz...it tells the story of how Bombay becamea metropolis. Historian Gyan Prakash's book 'Mumbai Fables'forms the basis of the movie.

Ranbir and Anushka Sharma play lovers whose livesintermingle with the evolution of Bombay, through the 50s toearly 70s.
.