This time around, his next project with Sooraj Barjatya, Prem Ratan Dhan Payo co-starring Sonam Kapoor, has created a new kind of record. The music rights to the film have been sold for an unprecedented Rs 18 crores - this, before filming has even begun.
The outsized price tag is, of course, no guarantee of quality. What if Prem Ratan Dhan Payo's soundtrack makes Jai Ho sound Grammy-worthy?
Sooraj Barjatya is known to have an ear for music, however, and his films have a fairly decent track record in the music department. We sure hope that the luck continues.