This Article is From Jun 02, 2011

Naomi Campbell To Sue Cadbury Over 'Racist' Commercial

Naomi Campbell To Sue Cadbury Over 'Racist' Commercial

Highlights

  • Supermodel Naomi Campbell is reportedly set to take legal action against confectioners Cadbury over a "racist" ad where she was compared to a chocolate bar.
  • The 40-year-old is considering "every option available" following the chocolate giant's refusal to pull the controversial campaign, reported CNN.
  • Campbell is accusing Cadbury of racism over their tag line to promote its new Bliss chocolate bar which reads, "Move over Naomi, there is a new diva in town".
  • The catwalk beauty reacted angrily to the campaign, saying, "I am shocked. It's upsetting to be described as chocolate, not just for me, but for all black women and black people. I do not find any humour in this. It is insulting and hurtful".
New York: Supermodel Naomi Campbell isreportedly set to take legal action against confectionersCadbury over a "racist" ad where she was compared to achocolate bar.

The 40-year-old is considering "every optionavailable" following the chocolate giant's refusal to pull thecontroversial campaign, reported CNN.

Campbell is accusing Cadbury of racism over their tagline to promote its new Bliss chocolate bar which reads,"Move over Naomi, there is a new diva in town".

The catwalk beauty reacted angrily to the campaign,saying, "I am shocked. It's upsetting to be described aschocolate, not just for me, but for all black women and blackpeople. I do not find any humour in this. It is insulting andhurtful".

The company, run by US giant Kraft, refused to pullthe campaign despite Campbell's grievances.

Campbell has found support in the group OperationBlack Vote, with spokesman Simon Woolley saying, "Racism inthe playground starts with black children being called'chocolate bar'. At best, this is insensitive, and at worst itdemonstrates Cadbury's utter disregard for causing offence".

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