Amitabh Bachchan and daughter-in-law Aishwarya joined Bangalore-based non-profit organization Parikrma's ‘Jeanaration' campaign. The campaign aims to collect autographed jeans from celebrities which will then be auctioned for charity. The event was also attended by author and social commentator Shobhaa De, who is associated with the foundation. Seen here: Big B donates his jeans to Parikrma's ‘Jeanaration' campaign. Photo: Varinder Chawla