Kim, Khloe and Kourtney Kardashian attends the Grand Opening of DASH Miami Beach on March 12, 2014. Image: AFP
Highlights
- Reality TV stars Kim, Kourtney and Khloe Kardashian are claiming that the idea behind their brand is to help women.
- The sisters said their clothing stores and their kids' clothing line have always been business savvy, reported the New York Post.
- "I think our brand is all about empowering other women to be successful," Kim said.
- The reality TV stars said they re-evaluated their brand in 2013 and decided to only pursue projects which they are extremely passionate about.
- And even though their businesses are now booming, things were not always so great for the sisters.
- According to them, they originally were not taken seriously as entrepreneurs.
- "It is a struggle. We started off opening up our Dash clothing store over a decade ago, and that's where we really started off in fashion. We've always been really hard-working girls, and we were fortunate enough to have a TV show," Kim added.
Reality TV stars Kim, Kourtney and Khloe Kardashian are claiming that the idea behind their brand is to help women.
The sisters said their clothing stores and their kids' clothing line have always been business savvy, reported the New York Post.
"I think our brand is all about empowering other women to be successful," Kim said.
The reality TV stars said they re-evaluated their brand in 2013 and decided to only pursue projects which they are extremely passionate about.
And even though their businesses are now booming, things were not always so great for the sisters.
According to them, they originally were not taken seriously as entrepreneurs.
"It is a struggle. We started off opening up our Dash clothing store over a decade ago, and that's where we really started off in fashion. We've always been really hard-working girls, and we were fortunate enough to have a TV show," Kim added.