Actor Akshay Kumar starrer Once Upon Ay Time in Mumbai Dobaara! has been sold for about Rs 15 to 18 crore for distribution in the north circuit, sources said.
Films financier and Mumbai distributor Bharat Shah has forayed into film distribution in the Delhi-UP-Punjab territories. He has invested in a start-up company by distributor Anil Agarwal.
"The markets of Delhi-UP-Punjab have been sold to Bharat Shah and Anil Agarwal, who is the most influential distributor of that territory, for an appropriate price," Tanuj Garg, CEO Balaji Motion Pictures, said.
Agarwal, known in the North Indian film trade circles, has set up his own venture that will focus on the acquisition of select films for release.
"The film has been acquired for distribution for Rs 15 to Rs 18 crore in Delhi-UP-Punjab circuit," sources close to the development confirmed.
The Milan Luthria directed romantic-gangster drama film stars Akshay Kumar, Imran Khan and Sonakshi Sinha in the lead.
It releases on August 15.