There were reports that former couple Shahid and Kareena felt awkward in each other's company at the event where their co-star Alia Bhatt and director Abhishek Chaubey were also present.
When Shahid was asked about this, he said: "Just tell me how it is decided that two people feel awkward. That we were looking at each other in a particular way? What you did find awkward?"
When pointed out that they maintained distance and didn't click pictures together, Shahid said: "Because if I and Kareena click pictures together then people will just write about it and keep talking about it only."
The fourth actor in the film, Punjabi star Diljit Dosanjh was missing from the event and Alia launched the song Ikk Kudi without the other actors.
When asked about all four star actors in the film not coming together at any of the events, Shahid said: "We have just started the promotions. Abhi toh picture shuru hui hai."
Udta Punjab is slated for June 17 release, but the film's issues with the censor board might push it ahead.