It hasn't been a great year for Indian cinema so far and that can be inferred from the fact that the highest opening numbers at the domestic box office could be clocked by, hear this, a Hollywood flick. The Marvel juggernaut marches on with the Avengers: Age of Ultron clocking a great start at the ticket window.
According to BoxOfficeIndia.com, the multiplexes have seen an increase in footfall for the morning show with the film opening to almost 60-65% occupancy. The 'first day first shows' may sound fancy but they usually don't open too well considering Friday is a working day - The only exceptions being the Khans, whose films are eagerly awaited by their respective fans. The superheroes of Avengers have clearly had a super beginning to their innings.
The website further adds that the film may reach Rs 10 crore on day one even though it has released in only 1500 screens - almost 700 less than Furious 7. The ticket prices are high in multiplexes with IMAX seats going for as much as Rs 700 in Mumbai.
The only Hindi film to challenge the superheroes belongs to Akshay Kumar. Gabbar Is back releases on the May 1, but by then we think The Avengers would have conquered the box office.