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Masaba Gupta's journey in the fashion industry may be only a decade old, but her impact is felt far and wide.
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Masaba is daughter of actress Neena Gupta and cricketer Sir Viv Richards. Her design aesthetic has a lot to do with her heritage.
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Her brand is a beautiful mélange of Masaba's whimsical twist to modern style that makes it Caribbean at heart, yet truly Indian.
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Masaba believes that style has no bar. She creates unique silhouettes for women of every colour, age and shape.
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Her brand became a household name when she launched her famous quirky Tamil script sarees, which were adorned by many celebrities.
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Unlike many, she uses cotton and muslin as her primary fabric to create unique ensembles.
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Over the years, Masaba has collaborated with some of India's top brands in jewellery, cosmetics, athleisure and ethnic wear.
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Her recent collaboration with friend Rhea Kapoor, ‘The Chronicles of Femininity', is an extension of their personal styles.
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The collection comprises 15 exclusive trousseau pieces, which are dainty and complete with custom rose prints and pastel hues.
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In another collaboration with the UN Environment Programme, she launched a collection, which turned clothes into shopping bags!
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Masaba is not done yet. She is bound to hit back stronger with a collection straight out of your whimsical dreams!
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@masabagupta/Instagram